How UMB Banks on Employee Storytelling

How UMB Banks on Employee Storytelling Employee storytelling is something lots of companies are doing and thats exactly what the American financial services company UMB does. We spoke to Riana Maus who is a Communication Brand Specialist and helps manage UMBs employer brand messaging and recruitment marketing. Shes a story-teller, a social media advocate and a writer. Her role involves website building, generating social content, targeted communications, event assistance and much more. Rianas goal is to drive potential candidates to UMBs platforms and engage with current associates. Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the  Employer Branding Podcast. Listen on  Apple Podcasts,  Stitcher Radio,  Google Play  or  Soundcloud. In this episode you’ll learn: Why they take a holistic approach to employer brand How they use communication and marketing tactics in recruitment and retention Why their brand carries through the employees life-cycle About their regular newsletters for the talent community About their Be something more philosophy You can connect with Riana on  LinkedIn.

Tips For Writing a Resume For Job Application

Tips For Writing a Resume For Job ApplicationWriting a resume for job application has to be the most important part of job hunting. If you are applying for a position as an employee, you have to have your CV ready. However, with all the jobs out there, it is quite difficult to find one that matches your qualifications. So how do you make your CV stand out?You can't be satisfied with your job, as you may get another job if you don't keep working hard. As a result, you need to ensure that you are doing your job well. If you are employed by a company and applying for a job as an employee, you should look at the company's web site.Ensure that the salary is commensurate with the qualifications. Keep your skills updated. The contents of your resume should be clear and concise. A resume is a document that contains information about your educational background, experience, and skills. You can improve your chances of getting the job by having an experienced professional to create your resume. You can use the skills and experience you have gained in the past to give a real picture of your present employment history. It is important to provide details about your work experience so that your CV shows you at your best. On the other hand, your CV also needs to show you as someone who can be taken seriously. You have to spell out what you know about the position you are applying for, and also about your skills and experiences to improve your chances of getting the job.Use a resume template that can help you make your resume more appealing. A good resume is one that will catch the attention of the employer. Even if you have gone through many different resumes before this one, you can still improve your chances of being hired by making small changes on your resume.Always start your resume with a summary of the skills you have, what you do, and where you have used your skills. In that way, it can start building up to a more impressive profile. Start with the technical skills. You r CV should tell about technical skills such as typing, software, computers, and programming. If you have excellent technical skills, it is more likely that you will be able to match the skills you have in the company's web site.Job descriptions are usually lengthy and may contain a lot of information. Make sure that your resume is as short as possible without sacrificing the necessary information. You should try to summarize the entire job description, including the job duties and salary information. Also include job requirements and, as far as possible, show references to the job.Consider creating a resume that will highlight your strengths and introduce you as a professional. A good resume will also give a perspective about your qualifications and experience in the company's web site. It is always advisable to have a printable resume that can be utilized whenever a job becomes available. Using a template is a good practice, especially when you are busy with a lot of jobs and don' t have the time to do the work yourself.

The Power of Referral Partners Why Two Brands are Better Than One - Personal Branding Blog - Stand Out In Your Career

The Power of Referral Partners Why Two Brands are Better Than One - Personal Branding Blog - Stand Out In Your Career Whenever I’m at a conference or networking event, my favorite group of people to look for are those I can learn from, who have specific expertise that they are passionate about and love to share. I thoroughly enjoy finding out what people do, what’s been successful for them, and applying those ideas to my own business or life, as well as bringing those concepts to my network. My second favorite group (and sometimes they overlap with the first), are people who can become potential referral partners. These are entrepreneurs, professional service providers and small businesses owners who talk to my market on a regular basis about topics related to my expertise, like career coaches, public relations folks and marketing consultants. These are services that my clients can use from time to time, so I like having resources ready to recommend when they need them. But just as important, referral partners can help bring in a steady stream of new clients. Rather than build a relationship with someone in a disparate industry that might result in an occasional referral, for the same effort I can build a relationship with someone in an adjacent industry that can open up a whole pipeline of new business for both of us. The benefits of partnering Build more customer trust and loyalty. The more resources you are able to share, the more completely you can serve your market. This will help you be seen as a go-to resource and allow you to transition from mere service provider to trusted advisor. Break into new markets more easily. Building awareness of your personal brand in a new market takes time and money, but you can shortcut some of the process by leveraging the trust and credibility of your referral partner. If you provide copywriting services for financial advisory firms, for example, you can offer the same services to insurance agents by partnering with someone who already serves that market but with a non-competitive offering. Give you a sounding board. If you have trouble navigating your new client’s bureaucracy, or just want to bounce ideas off of someone who knows the players, you can turn to your referral partner for important insight and feedback. Become a stronger competitor. You can take the referral relationship a step further by partnering to create a bundled solution for your market. By connecting your products or services together, you can provide a more complete answer to your target market’s needs, saving them time and energy in gathering all the elements themselves, and giving you an edge over competitors who offer just one piece of the puzzle. Allow you to think big. Sometimes you don’t see the full potential of what you can create in your business until you see what others are doing, how you overlap, what their strengths are, and where you can take the relationship further. That’s when the fun really begins. In working together, you might discover new products to create or new expansion opportunities that you would never have thought of tackling on your own. While many of us who start our own businesses or who become solo professionals value our independence, it’s invaluable to have people at our side to give us extra strength, visibility and insight in the market. Now that we’ve touched on the benefits of partnering, in next week’s post I’ll cover some of the key things to look for in the perfect referral partner. Until then… Author: Liz Lynch is founder of the  Center for Networking Excellence and  author of Smart Networking: Attract a Following In Person and Online (McGraw-Hill, 2008).  She writes, speaks and consults to experienced professionals on  how to seamlessly integrate social media and traditional networking to save time and  accelerate results.

Preparing for a layoff

Preparing for a layoff My husband is probably about to be laid off. Its a touchy topic, though, and he is not very chatty about it, so I am left to guess. What he has told me is that that his company is out of money, but the CEO thinks she might be able to drum up more funds before the coffers run dry. May 31 is the big day. He works at a nonprofit that receives money from the government to study prison reform. The more I hear that state governments are running dangerously high budget deficits, the more I think layoffs are certain. But its too depressing for the CEO to say, Theres nothing to do this month so everyone bring a book to work. So she hands out busy work as if it is essential. My husbands task didnt even last a full week. So he used the Internet to dig up the 6,000-page state budget and he combs the pages for information about prison funding. Meanwhile, his coworker received the ironic task of researching how prisons keep inmates busy. Between us, my husband and I have been laid off six times in four years. At this point, we have a lay off routine. First, we start saving. We get our credit card balances down to nothing and we each pick a few budget items that we can cut out. (For a start, I am cutting out yoga classes. He is cutting out lunches at Burger King.) Then we go to doctors appointments in preparation for the cheap (crappy) health insurance we will purchase when COBRA will be too expensive to maintain, (at one point in our lay off lives, our COBRA payments were about $1000 a month.) There are workplace preparations, also. Cleaning out ones desk is important. My husband did not take home everything, but he left only as much at the office as he could carry home in one, smooth moment of departure. Other things, he took home earlier like copies of all the stuff on the server that he might need for future reference. When his boss is out on the office looking for funding, my husband works on his resume. When his boss is in the office, my husband makes sure to look busy. And motivated. Just because things are slow now doesnt mean they cant pick up. And if, by some miracle, the boss gets funding, my husband wants to be remembered as a person who stayed loyal to the company even in bad times. Working diligently in the face of cutbacks is a sign of loyalty. Even if there are layoffs, looking loyal can only help. The boss will be a good reference, and she might even give my husband some ideas for other places to work. So my husband left some key items in his cube a plant, a penholder, some CDs we dont listen to things that scream Im here to stay, even if he doesnt believe it. Layoffs are never so close that you can stop managing what other people think you. I have stopped asking is theres any news about the layoff. Clearly, its annoying to him to have to tell me no each evening. And I dont ask about job hunt news because I want him to see that Im sympathetic to the fact that jobs are scarce right now. So we talk about non-career topics over budget-pasta suppers, and life goes on in our household, through another round of layoffs.

Hiring a Resume Writing Service in Kennesaw GA

Hiring a Resume Writing Service in Kennesaw GAYou may think that it is easy to hire a resume writing service in Kennesaw GA. But there are so many people who do not know where to start. For this reason, they end up hiring the wrong type of service which is really disappointing.People want to hire the service at the earliest possible time because they are eager to get started in the career they have always dreamt of. Most of them are not sure how they should go about it. Here are some tips on how to find a good service to help you get started in your career.The first step to take would be to see what kind of writing services are available. You can easily do this by taking a tour of your local library or by taking a bus tour around town. There are some organizations that have lists of writers who have been experienced in the field. To make your search easier, you can also use the Internet to find services that have been written by them.When you take a look at these lists, try to find o ne which offers a list of writers. Some of them also have sites where they showcase their previous work. This is also good as they can tell you the experience they have in writing resumes. Make sure you check out a few of them and then pick one.You must also look at the credentials of the particular writer before you go ahead and sign the contract. You should be aware of any previous lawsuits filed against the writer.Of course, you cannot be certain that the writer is really experienced so you have to be patient and let the service do the background checking. It is better to let it do the background check if you can. Butif you find yourself not comfortable with this idea, then you should contact the service directly and ask for references from the writer you are going to hire.Once you have done all this, you can easily find the right kind of service for you. When you do, you must make sure that you find one that offers editing, proofreading and even resume writing for specific compa nies. They may have specific offers like ghost writing, graphic design, speech writing, and event planning.You should also ask them to write an outline of your resume as well. They can then add a list of dates to the resume based on your request. You can then make a copy of the resume based on this outline.

Best LinkedIn Tips Find LinkedIn Groups to Join - Executive Career Brandâ„¢

Best Tips Find Groups to Join Groups  are one of the big benefits of membership, but many members don’t seem to know that. They’re missing out on plenty of opportunities to accelerate their job search. Joining the right Groups can lead you to people who can help you achieve your job search goals. But how do you find the right Groups for you to join? If you’re at the point in your search where you’re actively networking into that next job, I’m assuming you will have already researched and identified several target companies, and determined who you need to connect with at those companies. I’m also assuming you already have an on-brand, keyword rich, 100% complete Linked profile. Here’s one way to find  the right Groups, in 3 steps: 1. Working from your list of key people at your target companies, go to each one’s profile. 2. Look for the Groups they belong to and, if those Groups are a good fit for you, join them yourself. 3. Spend a little time getting a feel for the way that particular Group works, and slowly start contributing to existing discussions and starting your own. The idea is to position yourself, and become known, as a subject matter expert and thought leader. It’s that easy! This is one way to begin rubbing elbows with key hiring decision makers at, or connected to, the companies you’re interested in working for. Then, you can get busy building your executive brand with Groups. Related posts: Guide for Executive Branding and Job Search How To Write a Invitation to Connect 29 Biggest Mistakes Surprise Someone with a Recommendation How Recruiters and Employers Find Candidates on photo by Coletivo Mambembe 00 0

4 Steps to LinkedIn Success - CareerEnlightenment.com

Project ProfessionalismDon’t use overly commercial and salesy language to describe your accomplishments. Aim for an objective, neutral and truthful representation of your academic and work experiences. If you’ve won awards in college; list them. If you received prestigious university fellowships; by all means describe them. If you’ve had online training describe it. But don’t overhype and oversell your accomplishments like a used car salesman selling a well washed and gleaming but suspect automobile. This doesn’t mean you shouldn’t aim to present information in the best possible light. Of course you should. If you don’t do it; no one will.Maximize Your Profile’s EffectivenessIf you have 200 LinkedIn connections and not a single one has given you a recommendation, it usually means one of two things. You’re not serious enough about networking or employment possibilities to have bothered asking for recommendations. Or, you’re not recommendable. Neither of these possi bilities portrays you in a flattering light. You also need to keep your profile up to date. If you have recent relevant information which you haven’t included yet, do it. This also helps show activity on your LinkedIn profile and that’s important. Profiles that appear frozen in time are usually ineffective.

Social Media and the Job Search

Social Media and the Job Search There was a time when job seekers only had to be concerned about background and reference checks. That seemed intrusive enough. Now comes along social media and the possible damage it can do to your job search. Almost everyone is on social media sites now, which is great. People can connect now like they never have before. But, here is a big BUT, potential employers can see this as well during the hiring process. When building a personal brand, this will all become a part of that brand as well. Potential employers will do a Gooogle search of your name to find out more about you. This is not illegal and is becoming more popular with employers. This is an excellent way for them to really know who they are interviewing. Some things you can do to prevent your personal life from spilling into the interview process is: Remove anything on social media sites that may not picture you in a good light. Photos, comments and personal views. You can set your profile to private so they will only see basic information about you. It might not be a good idea if they see you with a drink in your hand in a bar or something. Update all business social media sites with an updated resume, pertinent business information and a tasteful photo. Do not use silly email addresses like want2chat or prowler or something to that effect. You will want an email address that is much more professional. Do the same type of search on potential employers. Use sites like LinkedIn to see what type of business they are, what they are talking about and who works there. This gives you excellent leverage during the interview process as they will be impressed with your questions and statements about the company. They will know you have done your homework. If you are not sure what is going to pop up about you or how to prevent it, there are always companies that can help you clean your act up. They can search through a lot of venues to make sure that nothing embarrassing will affect your job search.